“Adam Miller” hit me up 3 times, swearing he made a video just for me. Spoiler: he didn’t.
Click the Loom and the truth is obvious— he recorded one generic sales pitch, then let automation auto-scroll through my YouTube channel in the background. That’s it. The whole play is to trick you into thinking some human sat down and analyzed your content. Nobody did.
And because he’s sloppy (don’t blame the tools— blame the operator), the name on the outreach doesn’t even match. It says “Sanjar,” not “Adam”:
If you’re doing cold outreach, this is exactly how not to do it. Opening with deception kills trust before the conversation starts— even if people like me click and watch the first few seconds before realizing it’s a con. I’ve said it before: if you’re cold calling, don’t do this.
Fake personalization is the worst kind of spam. It’s not clever— it’s lazy. And it’s the same playbook I called out in how spammers use AI to impersonate conference organizers. These people weaponize automation to blast thousands of these a day.
Notice that Adam/Sanjar also has ZERO trust with Google (see Ahrefs data here showing no rankings, no traffic, no link juice, etc). Any SEO tool can instantly expose this:
If you’re a real entrepreneur, you can do so much better. Study Alex Berman’s cold email practices— spend 4–6 minutes actually researching someone before you reach out. Don’t spam— earn the right to someone’s attention. And if you really want clients who come to you, build authority with a Lighthouse Strategy instead of burning your reputation one fake Loom at a time.
Dennis Yu
Dennis Yu is the CEO of Local Service Spotlight, a platform that amplifies the reputations of contractors and local service businesses using the Content Factory process. He is a former search engine engineer who has spent a billion dollars on Google and Facebook ads for Nike, Quiznos, Ashley Furniture, Red Bull, State Farm, and other brands.
Dennis has achieved 25% of his goal of creating a million digital marketing jobs by partnering with universities, professional organizations, and agencies. Through Local Service Spotlight, he teaches the Dollar a Day strategy and Content Factory training to help local service businesses enhance their existing local reputation and make the phone ring.
Dennis coaches young adult agency owners serving plumbers, AC technicians, landscapers, roofers, electricians, and believes there should be a standard in measuring local marketing efforts, much like doctors and plumbers must be certified.