How To Instantly Boost Your SEO Health

I boosted the Ahrefs SEO health score on maui.thespecific.com from an 80% (Jan 26) to an 98% (Feb 2).

Here’s the best part: it only took me 20 minutes, and it doesn’t require any special skills or SEO knowledge.

To quickly improve the site health score, I added meta descriptions to each post, added alt text to images, adjusted <h1> tags, and shortened post and page titles to 50-60 characters.

Ahrefs’ site audit will tell you exactly what you need to do to optimize your site, and how to do it – it doesn’t take an SEO guru or digital marketing expert to fix these errors.

In fact, most changes take only a few minutes and require only basic comprehension, but will greatly increase your site’s performance.

These simple optimizations do two things to boost your SEO:
  1. They make your content more appealing and more accessible for readers.
  2. They allow search engines to index your pages, so they show up more often (and higher) in search when users look up relevant terms.

Contrary to popular belief, adding meta descriptions won’t directly change your ranking in search.
But they are still important, since they play a critical role in grabbing your readers’ interest, which will drive traffic and therefore increase your rank.

You want to impress your viewers, not appeal to robots.

You can use Ahrefs’ site audit to make changes on your own site and quickly watch your score grow, too.  Yes, the number improves – but more importantly, user experience improves at the same time.

It may seem like magic, but it isn’t.  It’s a repeatable process that anyone can learn and implement on almost any site.

For example, Kauai.thespecific.com currently has a score of 87%.  We will improve its health score this week as we implement similar optimizations.

Give these simple SEO optimizations a try on your site.  Comment your Ahrefs score before and after making these changes!

Dennis Yu

About the Author

Dennis Yu

Dennis Yu is the Chief Executive Officer of BlitzMetrics, a digital marketing company that partners with schools to train young adults. Dennis’s program centers around mentorship, helping students grow their expertise to manage social campaigns for enterprise clients like the Golden State Warriors, Nike, and Rosetta Stone.


He’s an internationally recognized lecturer in Facebook Marketing and has spoken in 17 countries, spanning 5 continents, including keynotes at L2E, Gultaggen, and Marketo Summit. Dennis has been featured in The Wall Street Journal, New York Times, LA Times, National Public Radio, TechCrunch, CNN, Fox News, and CBS Evening News.


He’s a regular contributor for Adweek’s SocialTimes column and has published in Social Media Examiner, Social Media Club, Tweak Your Biz, B2C, Social Fresh, and Heyo. He held leadership positions at Yahoo! and American Airlines and studied Finance and Economics at Southern Methodist University as well as the London School of Economics. He ran collegiate cross-country at SMU and has competed in over 20 marathons including a 70-mile ultramarathon.


Besides being a Facebook data and ad geek, you can find him eating chicken wings or playing Ultimate Frisbee in a city near you.


You can contact him at dennis@blitzmetrics.com