How To Instantly Boost Your SEO Health

I boosted the Ahrefs SEO health score on maui.thespecific.com from an 80% (Jan 26) to an 98% (Feb 2).

Here’s the best part: it only took me 20 minutes, and it doesn’t require any special skills or SEO knowledge.

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To quickly improve the site health score, I added meta descriptions to each post, added alt text to images, adjusted <h1> tags, and shortened post and page titles to 50-60 characters.

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Ahrefs’ site audit will tell you exactly what you need to do to optimize your site, and how to do it – it doesn’t take an SEO guru or digital marketing expert to fix these errors.

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In fact, most changes take only a few minutes and require only basic comprehension, but will greatly increase your site’s performance.

These simple optimizations do two things to boost your SEO:
  1. They make your content more appealing and more accessible for readers.
  2. They allow search engines to index your pages, so they show up more often (and higher) in search when users look up relevant terms.

Contrary to popular belief, adding meta descriptions won’t directly change your ranking in search.
But they are still important, since they play a critical role in grabbing your readers’ interest, which will drive traffic and therefore increase your rank.

You want to impress your viewers, not appeal to robots.

You can use Ahrefs’ site audit to make changes on your own site and quickly watch your score grow, too.  Yes, the number improves – but more importantly, user experience improves at the same time.

It may seem like magic, but it isn’t.  It’s a repeatable process that anyone can learn and implement on almost any site.

For example, Kauai.thespecific.com currently has a score of 87%.  We will improve its health score this week as we implement similar optimizations.

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Give these simple SEO optimizations a try on your site.  Comment your Ahrefs score before and after making these changes!

Dennis Yu
Dennis Yu
Dennis Yu is the CEO of Local Service Spotlight, a platform that amplifies the reputations of contractors and local service businesses using the Content Factory process. He is a former search engine engineer who has spent a billion dollars on Google and Facebook ads for Nike, Quiznos, Ashley Furniture, Red Bull, State Farm, and other brands. Dennis has achieved 25% of his goal of creating a million digital marketing jobs by partnering with universities, professional organizations, and agencies. Through Local Service Spotlight, he teaches the Dollar a Day strategy and Content Factory training to help local service businesses enhance their existing local reputation and make the phone ring. Dennis coaches young adult agency owners serving plumbers, AC technicians, landscapers, roofers, electricians, and believes there should be a standard in measuring local marketing efforts, much like doctors and plumbers must be certified.