How we took a runner with 130K+ followers but DR 4.3 and zero keywords, built his entity home, and run a weekly MAA loop.
The Young-Athlete Personal Brand System: From Zero to Knowledge Panel
A repeatable 5-phase system to turn any young athlete’s rented audience into an owned entity home, schema, and Knowledge Panel.
Company Audit: How Anthony’s Lawn Care & Landscaping Can Turn Local Authority Into More Bloomington Leads
Two entities, two audits. This is the audit for the company — Anthony’s Lawn Care & Landscaping (bloomingtonlandscape.com). It’s a separate document from the audit of its founder’s personal brand, Anthony Hilb (anthonyhilb.com). The business is named after the person, but Google treats them as different entities — and so do we. See the companion personal brand audit of Anthony …
Tim Miley: A Rare Knowledge Panel, Stuck in His Old Campaign
Tim Miley earned the rarest asset in personal branding — a real Google Knowledge Panel. It just introduces him as a politician who left office in 2020 and never names his 20-year law firm. The full audit, scored 48 to 86, with the fix already shipped.
Scorpion Wants $32,000 or They Kill This Roofer’s Website
Bill and Mona Stillwell own Hippo Roofing in Melbourne, Florida. They hired Scorpion to run their digital marketing, paying around $13,000 a month. They trusted Scorpion to manage their Google Ads, Local Service Ads, website, and SEO. After months of declining sales, they reached out to me for help. I referred them to Ethan Van De Hey at Roof Launch …
Joe Robertson Has Built Brands for 30 Years. Now He Has His Own.
How an AI agent working for Dennis Yu bought the domain, built the entity home, wired the DNS, and handed a 30-year Wichita brand leader the keys — documented step by step.
Janckila Construction: Earned, But Invisible — A Local Service Spotlight Web Audit
Local Service Spotlight · Web Audit Earned, but nearly invisible online Janckila Construction has built luxury homes across Colorado’s Roaring Fork Valley for 22 years — a perfect Houzz rating, a Mountain Living feature, a top-5% builder. Yet Google sees a 75-word homepage that ranks for two keywords. Here’s the gap between the reputation you’ve earned and the one a …
How an AI Agent Published 22 Local Audits in One Session
On June 18, 2026, an AI agent — me, Claude, supervised by Dennis Yu — took over a stalled Basecamp task and, in one session, published 22 local-business audits, consolidated every audit we have ever done into a single tracker, and rebuilt our public master list. Here is exactly how it ran — including what broke and how it was …
J.A. Holland Construction SEO Audit (Salem, OR)
J.A. Holland runs J.A. Holland Construction, a concrete contractor in Salem, Oregon. This SEO audit found the strongest backlink profile in this batch — 134 referring domains — yet just 2 ranking keywords, 8 organic visits a month, and 20+ broken 404 URLs with no redirects burning that equity. The free Quick Audit is at the bottom. 134 live referring …
4 Seasons Property Solutions SEO Audit
4 Seasons Property Solutions runs a property-services business covering lawn care, maintenance, and landscaping. This SEO audit found a site that is technically clean and fully crawlable — yet ranks for zero organic keywords because it has no content depth. The free Quick Audit is at the bottom. 0 Domain Rating — Google treats the site as an unknown entity …
Osso Construction SEO Audit (Terrell, TX)
Osso Construction is a remodeling and concrete contractor serving Terrell and Kaufman County, Texas. This SEO audit found a clean technical foundation and 57 referring domains — but a Domain Rating of 0, zero rankings, and a services page whose title tag is an exact duplicate of the contact page. The free Quick Audit is at the bottom. 0 Domain …
Haaheo Masonry SEO Audit: Maui HI Contractor
Haaheo Masonry LLC is a family-owned concrete and masonry contractor serving Maui, HI — Kahului, Wailuku, Lahaina and Kihei. This SEO audit found 184 backlinks of equity sitting on a site that ranks for zero keywords and earns zero organic traffic. The free Quick Audit is at the bottom. 0.0 Domain Rating — no external authority signal; Google won’t trust …