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Congrats on signing up for an optimization session with me or one of our people.
They say that the best he way to eat an elephant is one bite at a time, and so that’s exactly what we want to do here. We like to take things that are doing well and amplify them.
So, I want you to look at what MAA is.
We have a link to the Digital Marketer article on how do you optimize like a pro. This article will show you the idea that when we find things that are working in your business, we want to sort through those items to be able to amplify them and get more out of your greatest hits. So whether it’s you or it’s someone on your staff, I want you to be ready with those weekly MAA reports that you or your team has assembled.
Make sure you have your content library ready so we can identify those greatest hits and see how they perform and make sure you’re logged in to your ad accounts. It could be your Facebook ads, your Google ads, YouTube ads, Amazon ads, whatever ads.
In a 30 minute session, we’re going to be able to look at what’s worked, tune it, which is just experimentation.
If you’ve been doing things the right way, according to our six phase process called the Content Factory, then you already have been doing this at least every week documented inside Basecamp or whatever the project management system is so we can see what’s working.
We’re not replacing the optimization that we’re doing. We’re helping to be able to optimize maybe a little deeper and see things that you haven’t done.
So make sure you get these items in place before you meet with me or one of our team.
I’m looking forward to seeing you because this is the most powerful thing that you can do in all of digital marketing.
So check out that digital market article in advance and then holler if you have any questions.
Talk soon!
Dennis Yu
Dennis Yu is a former search engine engineer who has spent a billion dollars on Google and Facebook ads for Nike, Quiznos, Ashley Furniture, Red Bull, State Farm, and other organizations that have many locations.
He has achieved 25% of his goal of creating a million digital marketing jobs because of his partnership with universities, professional organizations, and agencies. Companies like GoDaddy, Fiverr, onlinejobs.ph, 7 Figure Agency, and Vendasta partner with him to create training and certifications.
Dennis created the Dollar a Day Strategy for local service businesses to enhance their existing local reputation and make the phone ring. He's coaching young adult agency owners who serve plumbers, AC technicians, landscapers, roofers, electricians in conjunction with leaders in these industries.
Mr. Yu believes that there should be a standard in measuring local marketing efforts, much like doctors and plumbers need to be certified and licensed. His Content Factory training and dashboards are used by thousands of practitioners.