Why Colby Davis Says Branding Matters in the Trades—And How He Proved It

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In an industry often judged by the quality of the last job, Colby Davis has taken a different approach—one where every truck wrap, uniform, and business card tells the same story: Davis Painting stands for professionalism.

For Colby, branding isn’t just a logo or color scheme—it’s how his company shows up to the world. And it starts long before the first brushstroke.

His work vans are clean, uniform, and easily recognizable. Team members wear branded apparel, not because they have to, but because it reinforces a standard of excellence. And when Davis Painting sets up at a job site, the experience is orderly, organized, and intentional—leaving an impression not just on the client, but on the neighbors who might be looking for a painter soon.

It’s that consistency that has helped Davis Painting stand out in a crowded market. Clients remember the name. They refer it. And when they scroll through social media, they see polished before-and-afters, trusted testimonials, and a brand that looks like it belongs at the top.

Colby’s belief is simple: if you want to be known as the best, you have to look and act like the best—every single day.

Dennis Yu
Dennis Yu
Dennis Yu is a former search engine engineer who has spent a billion dollars on Google and Facebook ads for Nike, Quiznos, Ashley Furniture, Red Bull, State Farm, and other organizations that have many locations. He has achieved 25% of his goal of creating a million digital marketing jobs because of his partnership with universities, professional organizations, and agencies. Companies like GoDaddy, Fiverr, onlinejobs.ph, 7 Figure Agency, and Vendasta partner with him to create training and certifications. Dennis created the Dollar a Day Strategy for local service businesses to enhance their existing local reputation and make the phone ring. He's coaching young adult agency owners who serve plumbers, AC technicians, landscapers, roofers, electricians in conjunction with leaders in these industries. Mr. Yu believes that there should be a standard in measuring local marketing efforts, much like doctors and plumbers need to be certified and licensed. His Content Factory training and dashboards are used by thousands of practitioners.