Who this is about This page honors Jeff Hughes — CEO and co-founder of Sterling Lawyers, LLC, the Wisconsin- and Illinois-based family-law firm built on a 100% fixed-fee model. We are writing about the person, not the firm. Jeff’s company already ranks extraordinarily well (sterlinglawyers.com carries an Ahrefs Domain Rating of 66). The question we explore is narrower and more …
How to Sell High Ticket as a Coach or Consultant: The Only Thing That Matters
If you’re a coach or consultant selling high ticket packages, stop worrying about your video studio, your website, or having everything look perfect. None of that is what closes deals. My buddy Zach Babcock came to me recently and said he wasn’t ready to start selling high ticket because his video studio wasn’t set up and he was still redesigning …
Why DealCon Is My Favorite Conference for Growth Through Acquisition
DealCon 2026 in Miami brought together over 100 CEOs and founders for real deal breakdowns, AI panels, and growth through acquisition. Here’s why it’s my favorite conference and why I’ll be back in Austin this October 19-21.

