Please, please do not mass-tag me in your post

Screen Shot 2022 02 13 at 11.21.18 PM

I get why you’re doing this– tapping a lot of people on the shoulder, hoping to get their attention.

But it not only doesn’t work– it backfires.

The people who get tagged are annoyed.

And the few people who see the post notice you’re spamming a lot of people.

You have some great content– why use a well-known spammy tactic?

If you tag people in the post itself, LinkedIn’s algorithm will notice you’re trying to spam and will limit your post’s reach. This post above got only a handful of views and 2 likes. So if your goal is to reach people, don’t mass-tag.

Better to tag people in a comment– thoughtfully choosing just one person who is actually relevant to your post.

When you see people spamming like this, let them know. Often, they believe that they’re just harmlessly letting many people know about their post, instead of exposing themselves as a spammer.

Give them this article so they can learn how to do it right.

Bob blurred
Dennis Yu
Dennis Yu
Dennis Yu is co-author of the #1 best-selling book on Amazon in social media, The Definitive Guide to TikTok Ads.  He has spent a billion dollars on Facebook ads across his agencies and agencies he advises. Mr. Yu is the "million jobs" guy-- on a mission to create one million jobs via hands-on social media training, partnering with universities and professional organizations.You can find him quoted in major publications and on television such as CNN, the Wall Street Journal, Washington Post, NPR, and LA Times. Clients have included Nike, Red Bull, the Golden State Warriors, Ashley Furniture, Quiznos-- down to local service businesses like real estate agents and dentists. He's spoken at over 750 conferences in 20 countries, having flown over 6 million miles in the last 30 years to train up young adults and business owners. He speaks for free as long as the organization believes in the job-creation mission and covers business class travel.You can find him hiking tall mountains, eating chicken wings, and taking Kaqun oxygen baths-- likely in a city near you.