Mastering Dollar-a-Day YouTube Retargeting: Tapping into Niche Audiences for 2,000% ROI

dollar a day

Did you know you can target people who’ve watched specific YouTube videos?

Not just retargeting your videos, but anyone’s videos or even their entire channel.

My favorite Dollar a-Day technique is YouTube retargeting, since the audience is exactly what you want– relevant and high intent.

The ROI Is 2,000% or More for This Type of YouTube Retargeting

Just know that if you choose specific videos, the volume might be low– hence, dollar a day.

Think less about targeting “competitors”– instead, find the videos that your prospects are watching, so you can hit them with your most informative videos.

If the ROI Is So Good, Why Are So Few People Doing This?

You need to make videos to run YouTube ads and you need to be aware that Dollar a Day on YouTube is even possible.

Dollar a Day works on every single channel.

Below, I’ve shared how to target viewers of Caleb Guilliams (CEO of BetterWealth), who is a LIGHTHOUSE among insurance and financial advisors.

PIC for blog

If I sold life insurance or related products, I’d target his highly loyal audience.

Who is the LIGHTHOUSE you would want to target for your business?

Dennis Yu
Dennis Yu
Dennis Yu is a former search engine engineer who has spent a billion dollars on Google and Facebook ads for Nike, Quiznos, Ashley Furniture, Red Bull, State Farm, and other organizations that have many locations. He has achieved 25% of his goal of creating a million digital marketing jobs because of his partnership with universities, professional organizations, and agencies. Companies like GoDaddy, Fiverr, onlinejobs.ph, 7 Figure Agency, and Vendasta partner with him to create training and certifications. Dennis created the Dollar a Day Strategy for local service businesses to enhance their existing local reputation and make the phone ring. He's coaching young adult agency owners who serve plumbers, AC technicians, landscapers, roofers, electricians in conjunction with leaders in these industries. Mr. Yu believes that there should be a standard in measuring local marketing efforts, much like doctors and plumbers need to be certified and licensed. His Content Factory training and dashboards are used by thousands of practitioners.