Jon Acuff’s Social media secret has been revealed

During #ICON14, Jon Acuff, A New York Best Selling author’s secret of Social Media has been revealed.  Why during this specific event you may ask? Because he believes in Infusionsoft just like we do!

What was the secret you might ask?


“It’s about the People!”

When using Facebook, the people are the most important part! Such a simple phrase yet it makes all the difference. If someone were to ask me how to capture this every time when they are getting ready to post of Facebook, I’d walk them through this checklist:

  • Is your audience ready for this? Your content probably rocks but will it catch their attention enough to want to know more? Are they going to be able to relate to your content?
  • Does your content fall under one of the goals you have for your company?
  • Is it visually appealing to your targeted audience? (We suggest having a picture or video) This allows to the reader to have an automatic connection with the post, before they even stop to actually read what you have said.

So next time you have some killer content consider the things listed above. By doing those simple checklist items, you are making sure you are creating the best user experience for your customer!


Thanks Jon Acuff for sharing the Secret of Social Media with us!

Dennis Yu
Dennis Yu
Dennis Yu is co-author of the #1 best-selling book on Amazon in social media, The Definitive Guide to TikTok Ads.  He has spent a billion dollars on Facebook ads across his agencies and agencies he advises. Mr. Yu is the "million jobs" guy-- on a mission to create one million jobs via hands-on social media training, partnering with universities and professional organizations.You can find him quoted in major publications and on television such as CNN, the Wall Street Journal, Washington Post, NPR, and LA Times. Clients have included Nike, Red Bull, the Golden State Warriors, Ashley Furniture, Quiznos-- down to local service businesses like real estate agents and dentists. He's spoken at over 750 conferences in 20 countries, having flown over 6 million miles in the last 30 years to train up young adults and business owners. He speaks for free as long as the organization believes in the job-creation mission and covers business class travel.You can find him hiking tall mountains, eating chicken wings, and taking Kaqun oxygen baths-- likely in a city near you.