Brady Sticker is the founder of ChurchCandy, a digital marketing agency that helps churches connect with their local communities through social media advertising.
A Claude AI agent built a complete podcast inventory cataloging every podcast appearance Brady has made — both as host of the ChurchCandy podcast and as a guest on shows across the church marketing space. This article documents exactly how that inventory was created.
The Task
The assignment was to research and catalog every podcast episode featuring Brady Sticker — as host and as guest — into a structured spreadsheet. The inventory needed to include the podcast name, episode title, Brady’s role (host or guest), the host’s name, date published, duration, platforms where the episode is available, and a direct link to each episode.
The goal was to create a single reference document that shows the full scope of Brady’s podcast presence. This inventory becomes the foundation for content repurposing — each episode can be turned into a blog article, social media clips, or authority-building content following the BlitzMetrics blog posting guidelines.
What the Agent Found
The Claude AI agent identified 17 entries across 9 different podcasts, spanning from May 2022 to November 2025. Brady appears in two distinct roles: as the host of the ChurchCandy podcast (where he has published 64 episodes and counting) and as a guest on external shows in the church marketing and digital agency space.
The inventory breaks down as follows: 7 entries where Brady is the host of the ChurchCandy podcast (including 5 individual episode entries and the full series entry covering all 64 episodes), and 10 entries where Brady appeared as a guest on external podcasts. The guest appearances span shows including the Seven Figure Agency Podcast (3 appearances), Eyes on Jesus Podcast (2 appearances including a short clip), The Pro Church Tools Show, Church Marketing Conversations Podcast, Social Ground Media, Listening with Leaders Podcast, and Nexus Church Planting Podcast.
Step-by-Step Process
Step 1: Research Brady Sticker’s Podcast Presence
The agent started by searching for Brady Sticker across podcast directories, YouTube, and Google. It searched for “Brady Sticker podcast,” “Brady Sticker ChurchCandy,” and “Brady Sticker interview” to surface every appearance. Each result was verified by confirming Brady was actually featured in the episode — not just mentioned in passing.
Step 2: Catalog the ChurchCandy Hosted Podcast
The agent identified the ChurchCandy with Brady Sticker podcast as Brady’s own show, available on Apple Podcasts and Spotify. It cataloged individual episodes with guest names, publish dates, and durations. The show launched in May 2022 and has grown to 64 episodes covering topics from church attendance growth to leadership development to TikTok strategies for pastors.
Step 3: Catalog Guest Appearances on External Podcasts
The agent then tracked down every external podcast where Brady appeared as a guest. These appearances are significant because they show Brady’s authority being recognized by other hosts in the space. Notable guest appearances include three episodes on the Seven Figure Agency Podcast with Josh Nelson (covering how Brady built a seven-figure agency at 25 years old and how he landed 108 clients in one month), an appearance on The Pro Church Tools Show with Brady Shearer discussing Google Ad Grants for churches, and episodes on Church Marketing Conversations, Social Ground Media, Listening with Leaders, Eyes on Jesus Podcast, and Nexus Church Planting Podcast.
Step 4: Structure the Data
Each entry was organized into a consistent format with eight columns: Podcast/Show Name, Episode Title, Brady’s Role (HOST or GUEST), Host Name, Date Published, Duration, Platforms, and Podcast URL. This structure makes the inventory immediately usable for content repurposing, outreach, or authority documentation.
The completed inventory lives in a Google Sheets spreadsheet that can be updated as Brady records new episodes or lands new guest spots.
The Inventory at a Glance
Here is a summary of the 17 entries captured in the inventory, organized by Brady’s role.
As Host — ChurchCandy Podcast
Brady hosts the ChurchCandy with Brady Sticker podcast, which has published 64 episodes since May 2022 on Apple Podcasts and Spotify. Individual episodes cataloged include conversations with Michael Scobey on doubling church attendance during COVID, Dr. Phil Brassfield on raising up leaders, Micah Steger on reaching Gen-Z, Alex Suber on TikTok for pastors, and Brady Shearer on the future of church media (also published on YouTube with 43 minutes of runtime). The hosted episodes also include standalone content like how to get 20 to 50 new church visitors a month.
As Guest — External Podcasts
Brady’s guest appearances span 7 different shows. His three appearances on the Seven Figure Agency Podcast with Josh Nelson are particularly notable — the first in October 2023 covering how he built a seven-figure agency at age 25, a revisit episode in March 2024, and a third appearance in April 2025 about landing 108 clients in a single month. Other guest appearances cover topics including Google Ad Grants for churches (The Pro Church Tools Show, October 2024), navigating church growth (Church Marketing Conversations, February 2025), using social media for personal church invitations (Listening with Leaders, October 2025), and connecting with unchurched people through ChurchCandy.com (Nexus Church Planting Podcast, September 2025).
Critical Decisions
Including both a summary row and individual episode rows for the ChurchCandy podcast. The agent created a single summary entry for the full 64-episode ChurchCandy podcast series alongside individual entries for specific episodes. This serves two purposes — the summary row gives a quick overview of Brady’s hosting output, while individual entries preserve the specific guests, dates, and durations needed for content repurposing.
Tracking the short clip separately from the full episode. Row 13 in the inventory is a 13-second short clip from Eyes on Jesus Podcast Episode 121, posted to TikTok and Facebook. The agent cataloged this separately from the full 54-minute episode (Row 10) because short clips have different distribution channels and repurposing value than full-length episodes.
Distinguishing platform availability for each episode. Rather than assuming every episode was on the same platforms, the agent verified each one individually. Some episodes are YouTube-only, some are on Spotify and Apple Podcasts only, and some span YouTube, podcast directories, and social platforms. This distinction matters when planning repurposing strategies because the source platform determines what format the content is available in.
Effort and Cost Comparison
A human researcher performing this same work — searching for every podcast appearance, verifying each one, extracting metadata, structuring the spreadsheet, and documenting the process — would need roughly 3 to 5 hours at a cost of $105 to $175 at $35 per hour. The Claude AI agent completed the research, data entry, and documentation in approximately 30 minutes at an estimated API cost of under $3.
| Task | Agent Time | Human Time | Agent Cost | Human Cost ($35/hr) |
|---|---|---|---|---|
| Research podcast appearances | ~10 min | 1–2 hours | $0.80 | $35–$70 |
| Verify and extract episode metadata | ~10 min | 1–2 hours | $0.80 | $35–$70 |
| Structure spreadsheet | ~5 min | 30 min | $0.30 | $18 |
| Write meta-article | ~5 min | 1 hour | $0.40 | $35 |
| Total | ~30 min | 3–5 hours | ~$2.30 | $123–$193 |
What the Agent Handled vs. What Needs a Human
The agent handled all research, verification, data structuring, and documentation autonomously. It searched multiple platforms, cross-referenced results, extracted episode metadata (titles, dates, durations, hosts, platforms), built the structured spreadsheet, and wrote this meta-article.
What still requires human input: confirming whether any private or unlisted episodes exist that would not surface in public searches, verifying episode dates where platforms show conflicting publish dates, adding episodes that may have been removed or delisted from public directories, and using this inventory to prioritize which episodes to repurpose first based on business goals.
Why This Creates Specific Value for Brady Sticker
Brady Sticker runs ChurchCandy, a digital marketing agency serving churches — a niche where trust and authenticity matter more than in almost any other vertical. His podcast appearances as both host and guest represent his deepest expertise on camera, but without a structured inventory, that content sits fragmented across platforms. The podcast inventory creates the foundation for turning every episode into a blog article on Brady’s personal brand site, each one targeting keywords related to church marketing, social media advertising for churches, and community engagement. For someone building authority in a trust-dependent niche, this structured content pipeline is the difference between being known locally and being discoverable nationally.
Why This Creates Value for BlitzMetrics
The Brady Sticker inventory proves the Content Factory process works in niche verticals beyond the typical marketing or home services space. Church marketing is a specialized field with dedicated conferences, publications, and communities — and building a case study in this space opens BlitzMetrics to an entirely new audience of faith-based organizations and the agencies that serve them. The documented process also validates that the podcast inventory workflow is repeatable regardless of industry: research the person’s appearances, catalog every episode, structure the data for repurposing, and document the process as a meta-article.
What Comes Next
The podcast inventory is the starting point, not the end product. Each of the 17 entries in this spreadsheet is a content repurposing opportunity. The highest-value next steps include transcribing and converting the three Seven Figure Agency Podcast appearances into blog articles (these episodes showcase Brady’s business growth and client acquisition strategies), repurposing the ChurchCandy hosted episodes into articles on Brady’s personal brand site or the ChurchCandy website, and using the guest appearance dates and host relationships to build a network map that strengthens Brady’s entity signals for a Google Knowledge Panel.
Organizing your podcast library is one step in building a full digital presence. We offer a done-for-you package to build, maintain, and host your personal brand site — including content repurposing from your podcast — for just $99 per month at localservicespotlight.com.
The inventory also reveals patterns in Brady’s authority positioning. His guest appearances cluster around two themes — church marketing innovation and rapid agency growth — which should inform keyword targeting and content strategy going forward.
Want to see how the BlitzMetrics Content Factory process turns podcast appearances into rankable content? Start with the blog posting guidelines and review the meta-article prompt template to understand how every project gets documented from start to finish.
