How to keep projects rolling by using the 9 triangles framework.

What kills most projects? Easy – It’s failure to simply move. People get caught up in the details of planning that they fail to execute- Deer in headlights while a truck of tasks barrels down on them.

We have multiple frameworks, or “triangles” that could alleviate most problems like this. These help us write, plan, and keep project execution from stalling.

Here’s a look at 4 of the 9 triangles, and how they help keep us on track.

When we do an analysis or write articles, we follow Metrics Analysis Action (MAA). Get the numbers, explain the changes, and what to do from there, like so:

You can grab numbers and say “You have this many fans!”, but value comes in measuring changes- which requires iteration, since you can’t measure from a single point. Plan your method of attack from there.

When writing and promoting, we keep Goals, Content, and Targeting (GCT) – What is your intended outcome? What supports the goal, content wise, and who benefits from the message? You can place this under “Audience Planning”.

To mitigate failure of execution on projects, we have the following frameworks in place:
Communicate, Iterate, Delegate (CID) – This is for working as a team and collaborating. Always tell others what you are doing, post your work regularly, and pass it off if you can’t finish it. Always do SOMETHING, never nothing, even if it’s saying “I can’t do it”, which is part of communication, and should be followed then by Delegation.

Do, Delegate, Delete (DDD) – This helps you be efficient yourself. When assigned a task, either do it yourself or pass it off to someone else, and then delete the task from your to-dos. Don’t save it for later when you see it by clicking “Mark as Unread” on an email- this breeds procrastination, and as more things shovel in on you, it will slide further back and languish.

These 9 triangles critical to everything we do here at BlitzMetrics! You should give them a try and let us know how they work out for you.
Dennis Yu

About the Author

Dennis Yu
Dennis Yu is on a mission to create a million jobs.

He is the host of the CoachYu show, a digital marketing certification program that partners together with industry professionals just like doctors, engineers, and teachers where people can get trained and have a job at the same time.

He has been building brands and teaching marketing for over 13 years.

Specializes in helping young adults to grow into the leaders of tomorrow, by confidently developing their marketing skills through training programs and seminars with enterprise clients like The Golden State Warriors, Nike, and Rosetta Stone.

He developed the Technology Partner for Digital Marketing Agencies and Personal Brands. A RevShare Partnership Program that enables growing companies to stay competitive.

None of this would be possible without the generous support of partners such as DigitalMarketer, Social Media Examiner, Fiverr, GoDaddy, Keap, OmniConvert,, Tom Ferry, Barry Habib, and others who believe in training up millions of digital marketing professionals.

Dennis has been featured in The Wall Street Journal, New York Times, LA Times, National Public Radio, TechCrunch, Fox News, CNN, CBS Evening News and co-authored “Facebook Nation” – a textbook taught in over 700 colleges and universities.

Dennis is an internationally acclaimed speaker in Facebook Marketing who has spoken countless times in 17 countries, spanning five continents including keynote events at L2E, PubCon, Digital Agency Expo, Marketo Summit, and B2C Growth & Innovation Virtual Summit.

Besides being a data and ad connoisseur, Dennis enjoys eating spicy buffalo wings or might just spot him playing Ultimate Frisbee under the sun.

You can contact him at or on one of his social accounts below.