How to Create a Featured Entrepreneur Article, Personal Bio, and Company Bio Using AI For Our Clients

For every client we work with, one of the first things we do is create three assets:

  1. Featured Entrepreneur Article (third-person, journalist-style)
  2. Personal Bio (first-person, for Knowledge Panel and improved visibility in search engines)
  3. Company Bio (third-person, credibility and services)

We use AI to gather everything that’s already public — podcasts, bios, interviews, company pages — and then we use prompts to generate all three items from the same “research results.”

Then we link them together to establish entity credibility, resulting in a significant boost to SEO. This is how we did this for Colby Davis.

Featured Article
Three articles linked together (arrows indicate mutual links between each piece)

If you’re a VA, here’s how you do it step-by-step.

Tools Required (One of the Following)
  • ChatGPT-4 with Browsing
  • Gemini (Google AI)
  • Grok (X / formerly Twitter)
  • [Optional] Custom GPT trained on the client’s tone
Information Needed
  • Client’s full name
  • Company name and domain
  • Their “Why” or key transformation story (if known)

Step 1: Run Deep Research Using AI

This is the most important step, so we have as many stories and experiences to work with as possible. We start by building a Content Library for the client. AI does the research and then we organize those facts into articles.

Example Input #1

“Make a sheet of everything you can find about [Client Name], [Rank / Title, Company Name], so I can write an article about him.”

Then, if the output is shallow, enter:

“Be more comprehensive.”
Or “We want specific facts that honor the first E in Google’s E-E-A-T: experience.”

Step 2. Create a Featured Entrepreneur Article (Third-Person)

Once you have the results from the deep research, the next step is to ask the AI tool to use those findings to create a featured entrepreneur article — written in the third person and in a journalistic style.

This is the flagship piece – tells the client’s story, builds SEO, and positions them as an authority. This is published on BlitzMetrics.

Here’s an example of a featured article for Sloan Appliance.

Input

“Using the research above, write a 1,500-word feature article about [Client Name], founder of [Company]. Structure it like a Forbes profile. Include background, transformation, current mission, and future goals. Use citations.”

Follow-up Prompts

  • “Add 3-5 quotes from podcasts or interviews if available.”
  • “List all sources used at the end.”
  • “Generate 3 better headline options that reflect this story.”

Here is an example:

“I want to write a featured entrepreneur article on [Client Name] to post on blitzmetrics.com. This will help his personal brand and drive his [business goal], which is [more details about the business].”

image 3
Example thread for one of my friends

If the AI tool asks follow-up questions such as the above example, respond thoughtfully and provide as much relevant detail as possible to ensure a high-quality, accurate output. For example:

image 4

Important Notes

  • The articles are usually not perfect on the first try and often require better titles and editing.
  • AI may confuse people with the same name, so every detail must be verified.
  • The goal of these articles is to reverse-engineer the Google SERP and own the knowledge panel-style clickspace with high-CTR, high-authority articles that spotlight featured entrepreneurs.

Template Style Article Titles for Featured Entrepreneur Articles

Here’s a batch of template-style article titles designed to work across categories and flex to individual names or niche angles, especially if you’re feeding them into a scalable Content Factory loop.

“Everything You Need to Know” Style

These cater to informational intent and tend to do well for knowledge panel domination.

  • [Name]: Everything We Know About This [Industry] Trailblazer
  • Who Is [Name]? Inside the Life and Career of [Profession/Title]
  • The Ultimate Guide to [Name] — From [Early Career] to [Current Role]
  • [Name], Decoded: Career, Achievements, and Public Impact
  • What [Name] Is Known For—and Why You’ll Be Hearing More About Them
High-CTR Curiosity Titles

Designed to get the click even when competing with LinkedIn or Wikipedia.

  • [Name]’s Rise: How a [Hometown/Niche] Native Became a [Descriptor]
  • 5 Surprising Facts About [Name] You Won’t Find on LinkedIn
  • The Real Story Behind [Name]’s Success in [Industry]
  • Why [Name] Is the Talk of [City/Industry] Right Now
  • [Name]’s Playbook: What You Can Learn From a [Role] Who’s Actually Done It
Authority Builder / Evergreen Formats

For podcasts, partners, and team pages. Feeds well into Dollar a Day + retargeting.

  • Meet [Name]: [Title] at [Company] and Leader in [Industry]
  • [Name]: From [Early Role] to [Leadership Position] at [Company]
  • Expert Spotlight: [Name] on [Topic or Trend]
  • What Makes [Name] a Trusted Voice in [Field]
  • [Name] on Building [Company/Product] and the Future of [Industry]
For SEO+Reputation Repair/Defense

Especially if someone’s already ranking but you want to flip the narrative.

  • [Name] in Their Own Words: [Quote] and Other Highlights
  • Who Is [Name]? A Full Breakdown (That’s Actually Accurate)
  • [Name]: Facts, Not Rumors — A Straightforward Look at Their Journey
  • Setting the Record Straight on [Name]
  • [Name]’s Legacy: The Work, The Wins, and What Comes Next

Step 3. Create a Personal Bio (First-Person, Entity Home)

After creating the featured entrepreneur article, the next step is to write a personal bio using the same research findings.

This is published on the client’s personal brand website and becomes the client’s canonical source for LLMs and Google.

Input:

“Now write a personal bio for [Client Name] in first person. Use subheadings. Talk about early background, career pivots, biggest challenges, what they do today, and why it matters.”

Follow-up prompts:

  • “Make this suitable for an About page.”
  • “Include media mentions and awards.”
  • “Add links to the featured article and company bio.”

Format:

  • H2: “Where I Started”
  • H2: “Turning Points”
  • H2: “What I Do Today”
  • H2: “Why I Do It”
  • H2: “Where You Can Find Me”

Step 4. Create a Company Bio (Third-Person)

The final step is to create a company bio. This is also written in the third person and serves as a credibility piece that explains what the company does and how it connects to the founder. It is published on the client’s company website.

Input

“Write a company bio for [Company Name], founded by [Client Name]. Include origin story, core values, services offered, team structure, and link to the founder’s bio.”

Follow-up Prompts

  • “List services as bullet points.”
  • “Add a paragraph on [Client Name] and link to their personal bio.”

Step 5. Interlinking and Entity Connections

Every article must reference the other two.

Checklist:

  • Featured Article (published on BlitzMetrics) → links to personal bio and company bio
  • Personal Bio (published on the client’s personal brand website) → links to featured article and company bio
  • Company bio (published on the client’s company website) → links to personal bio and featured article

Why this matters:

Writing a featured article improves what shows up in Google and improves what the AI and the client’s audience sees.

Verification Checklist

  • Deep research complete and sources verified
  • Featured article written in third person
  • Personal bio is first-person and structured
  • Company bio is objective, clean, and accurate
  • Featured article posted to BlitzMetrics
  • Company Bio and Personal Bio posted on the client’s company website and personal brand website, respectively.
  • All three articles appropriately linked together, and the client informed.

What Happens Next?

Once these are published:

  • Google and LLMs start pulling the correct version of the client’s story.
  • Future AI responses will be more accurate and fact-based.

These documents become the foundation for the client’s Topic Wheel, videos, press, and ads.

Dennis Yu
Dennis Yu
Dennis Yu is a former search engine engineer who has spent a billion dollars on Google and Facebook ads for Nike, Quiznos, Ashley Furniture, Red Bull, State Farm, and other organizations that have many locations. He has achieved 25% of his goal of creating a million digital marketing jobs because of his partnership with universities, professional organizations, and agencies. Companies like GoDaddy, Fiverr, onlinejobs.ph, 7 Figure Agency, and Vendasta partner with him to create training and certifications. Dennis created the Dollar a Day Strategy for local service businesses to enhance their existing local reputation and make the phone ring. He's coaching young adult agency owners who serve plumbers, AC technicians, landscapers, roofers, electricians in conjunction with leaders in these industries. Mr. Yu believes that there should be a standard in measuring local marketing efforts, much like doctors and plumbers need to be certified and licensed. His Content Factory training and dashboards are used by thousands of practitioners.