This was sent to us by Kevin Evanetski of SocialYeah.com – Thanks, Kevin!
Facebook recently rolled out the ability for page admins to comment on public reviews.
However, as a page admin, you currently will not be notified when user replies back to you- a feature not yet implemented.
For example: Facebook Page ‘Overstock Outlet’ replied to a user who left a review 6 months ago. The user will immediately get a notification informing them of the reply, encouraging brand-to-consumer interaction.
For now, only the reviewer gets notified of any response, so page admins will need to be proactive in keeping up with the reviews, making sure to watch closely for anyone with a question / additional feedback, or if their friends chime in. The activity log currently does not show reviews other than when a page replies in the ALL section.
This can help page admins remember that they did leave a comment on a review, but doesn’t display an alert currently. This will likely be patched in the future, providing brands a perfect opportunity to respond to feedback, and address any potential concerns their fans may have.
Readers- Have you seen this new feature? How do you keep up with conversations even when you’re not alerted?
About the Author
Dennis Yu is co-author of the #1 best-selling book on Amazon in social media, The Definitive Guide to TikTok Ads. He has spent a billion dollars on Facebook ads across his agencies and agencies he advises. Mr. Yu is the "million jobs" guy-- on a mission to create one million jobs via hands-on social media training, partnering with universities and professional organizations.You can find him quoted in major publications and on television such as CNN, the Wall Street Journal, Washington Post, NPR, and LA Times. Clients have included Nike, Red Bull, the Golden State Warriors, Ashley Furniture, Quiznos-- down to local service businesses like real estate agents and dentists. He's spoken at over 750 conferences in 20 countries, having flown over 6 million miles in the last 30 years to train up young adults and business owners. He speaks for free as long as the organization believes in the job-creation mission and covers business class travel.You can find him hiking tall mountains, eating chicken wings, and taking Kaqun oxygen baths-- likely in a city near you.