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In two days at Dunk Camp 2026 we scored 76 dunkers on the same personal-brand rubric — then built the real thing for the ones ready to own their names. Not templates: findability engines. Their own domain, entity schema, clips repurposed into rankable articles, and a contact path a sponsor actually uses — so they show up on Google, ChatGPT, and everywhere someone checks.
The roster
Dylan Haugen
Youngest pro in Shaq’s DunkMan League · earned a full Google Knowledge Panel
Miles “McDeezy” McDonald
Best ball-spinner in the world · 2.4M subscribers · The Tonight Show
Piotr “Grabo” Grabowski
Polish dunk world champion · FIBA 3×3 dunk captain
In the network
What every site in the network gets
- Your own site on your own domain (we buy it for you), built and hosted.
- Entity schema and a clean structure Google and AI assistants can actually read.
- Your clips and wins repurposed into rankable articles — content that compounds.
- A working contact form wired straight to your inbox via the domain’s MX records — a real lead, never a dead end.
- A weekly AI-visibility report, so you can watch yourself become findable.
Proof it works: Dylan Haugen has a full Google Knowledge Panel — the boxed profile Google shows beside a search — built from his site, schema, and repurposed videos by this program. You can’t buy one of those; you earn it.
One network, many spotlights
Dunker Spotlight is one node in a bigger system. The dunkers live on Dunker Spotlight, which shares an engine with the wider Spotlight Network and our Local Service Spotlight work for local businesses — the same findability playbook, pointed at whatever you’re known for. Want the story behind the front door? See how we built the instant audit that scores you in 30 seconds.
Get your free 30-second audit →
Originally published .
Dennis Yu
Dennis Yu is the CEO of Local Service Spotlight, a platform that amplifies the reputations of contractors and local service businesses using the Content Factory process. He is a former search engine engineer who has spent a billion dollars on Google and Facebook ads for Nike, Quiznos, Ashley Furniture, Red Bull, State Farm, and other brands.
Dennis has achieved 25% of his goal of creating a million digital marketing jobs by partnering with universities, professional organizations, and agencies. Through Local Service Spotlight, he teaches the Dollar a Day strategy and Content Factory training to help local service businesses enhance their existing local reputation and make the phone ring.
Dennis coaches young adult agency owners serving plumbers, AC technicians, landscapers, roofers, electricians, and believes there should be a standard in measuring local marketing efforts, much like doctors and plumbers must be certified. He has appeared on 353 podcasts with 619 credited episodes — see the full list of his podcast appearances.