What do you do when a client won’t respond to email and won’t use your project management system?

Some of them prefer to use Facebook messenger and text, which leads to side conversations.
And that’s fine if the agency is just you.  But when you have a team involved that has to coordinate, this quickly becomes a mess.

We use basecamp so we have an audit trail– to prevent “he said, she said”.

Our rule, that all clients and team members know, is “if it’s not in basecamp, it didn’t happen”.

We still have calls, emails, and such. But everyone knows that if we agree to do something or have details about a project, we post it in basecamp.

The ugly reality of running an agency is that there is turnover on the agency side and unrealized expectations and miscommunication on the client side.

So you must have systems in place to keep things going if the client fails to reply or a team member fails to deliver.

Dennis Yu

About the Author

Dennis Yu
Dennis Yu is on a mission to create a million jobs.

He is the host of the CoachYu show, a digital marketing certification program that partners together with industry professionals just like doctors, engineers, and teachers where people can get trained and have a job at the same time.

He has been building brands and teaching marketing for over 13 years.

Specializes in helping young adults to grow into the leaders of tomorrow, by confidently developing their marketing skills through training programs and seminars with enterprise clients like The Golden State Warriors, Nike, and Rosetta Stone.

He developed the Technology Partner for Digital Marketing Agencies and Personal Brands. A RevShare Partnership Program that enables growing companies to stay competitive.

None of this would be possible without the generous support of partners such as DigitalMarketer, Social Media Examiner, Fiverr, GoDaddy, Keap, OmniConvert, Onlinejobs.ph, Tom Ferry, Barry Habib, and others who believe in training up millions of digital marketing professionals.

Dennis has been featured in The Wall Street Journal, New York Times, LA Times, National Public Radio, TechCrunch, Fox News, CNN, CBS Evening News and co-authored “Facebook Nation” – a textbook taught in over 700 colleges and universities.

Dennis is an internationally acclaimed speaker in Facebook Marketing who has spoken countless times in 17 countries, spanning five continents including keynote events at L2E, PubCon, Digital Agency Expo, Marketo Summit, and B2C Growth & Innovation Virtual Summit.

Besides being a data and ad connoisseur, Dennis enjoys eating spicy buffalo wings or might just spot him playing Ultimate Frisbee under the sun.

You can contact him at dennis@blitzmetrics.com or on one of his social accounts below.