I Sent Google Proof of a Malicious Impersonation Site and They Did Nothing

For the past two months, I have been fighting to get Google to de-index a website that uses my exact legal name as its domain: dennisyu.io. It is a site built for one purpose: to destroy my professional reputation. The site was created by Lane Houk, the same person behind the Signal Genesys platform, an SEO service I paid $10,500 …

Recursive Self Improvement for AI Agents

Recursive self-improvement is the process of building AI agents that learn from their own output and get smarter every time they complete a task. Anthropic recently shared that they’re generating eight times more code than they were just a few quarters ago using this same approach. The principle is straightforward: when an agent does work, it documents what it did, …

MAA Examples for Contractors and Local Service Businesses

This page shows real MAA reports from real clients and team members. Some are excellent. Some need work. I’m including both so you can see what good MAA looks like and learn to spot the gaps. The pattern is always the same: metrics first, then analysis of why, then action based on that analysis. When people skip the analysis, they …

How We Repurposed Marketing Mechanic Episode 39 Into 10 Pieces of Content

I recorded episode 39 of Marketing Mechanic about Google’s biggest search change in 25 years. It was a single video, shot at the Cleveland Airport, no fancy production. Just me talking into my phone about what happened at Google I/O. From that one recording, we created 10 pieces of content without writing a single thing from scratch. Here’s exactly how …

Google’s Biggest Change in 25 Years Released Just Last Week

Last week, Google made the biggest change to search in twenty-five years. They released it at their Google I/O keynote in Mountain View, and while it’s exciting for business owners and people using AI agents, it’s going to disrupt over 95% of marketers, especially SEO consultants. The end of ten blue links For as long as we can remember, search …

Why I Switched from ChatGPT to Claude

I used ChatGPT thousands of times across my businesses. I paid thousands of dollars in token credits. I bought licenses for my entire team. Then I tested Claude on the same tasks, head to head, and the results were not even close. The head-to-head test I put ChatGPT agent mode and Claude for Chrome side by side on the same …

Your Career in Digital Marketing With Us– Everything You Need to Know to Get Hired

So you’re thinking about joining a digital marketing team, but you’re not sure what that actually means day to day. What’s the job? How much do you get paid? What skills do you need? And is this a real career or just some influencer hype? Let me break it all down. How the business works We serve local service businesses. …