Here’s a killer technique to get folks like me to promote you all over the place.
Write a blog post honoring me or something I teach, linking to me.
For several reasons, sharing a website link is more powerful than sharing a social link:
- Social media posts fizzle out after a day, while blog posts continue to deliver value forever.
- Posting a TikTok link to Facebook is like driving a Honda into a Toyota dealership. But posting a website link on any social network is more acceptable.
- Linking to me gives me an SEO boost— a “vote” for the search engines.
As a former search engine engineer, I know this– so I want to get more engagement to that web page, which helps it rank better.
This is a killer technique you must follow.
In summary, if you want me to share your content all over– write a post about me or something I teach.
It’s so easy to start blogging.
Your #1 power move should be repurposing all your social videos into blog posts. Think about the leverage from doing this, especially if you have a VA doing it.
Repurposing a podcast is easy, but most of us don’t do that.
I do this all the time, and it’s how I get so many shares– with 80% of my posts elevating others.
I’ll contribute a few VAs (my dime) to repurpose our co-created content to your blog and mine!
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