BlitzMetrics
Standards of Excellence Course
Raise your standards,
Without goals, performance cannot exist.
The 4-minute mile was only broken because runners were measuring their performance and had a goal they were working towards. If you want to optimize your Facebook campaigns the FIRST step is to understand how to measure the performance.
You can always measure apples-to-apples (i.e. I have two ads and ad #2 performs better) which is what most marketers do. But, there’s a better way.
We’ve spent over a billion dollars on Facebook and have seen half a trillion impressions. We’ve done the math on this data to come up with our Standards of Excellence.
These are benchmark standards you can compare YOUR ads against to know if you’re driving good performance.
Once you know how your ads perform, then you’re able to optimize. In this course we’ll walk you step-by-step through the Standards of Excellence so YOU can start optimizing your campaigns.
The Standards of Excellence course took the guessing game away for me and my ads optimization. Now that we have a step by step process to identify all the good and bad ‘signals’, our focus is getting as many ‘shots on goal’ as possible.
The ability to stare into the abyss and not be afraid-- that's a rare quality that Logan has. I've been impressed with his ability to execute under tremendous pressure, while also coaching his team.
Logan is one of the most multi-talented people I've ever met: keynote speaker, Facebook ads genius, people developer, sushi aficionado, entrepreneur, guitar shredder, digital analytics expert, family man, personal branding exemplar, and cheerful giver.
Logan is an excellent teacher of Facebook marketing tactics, because he actually practices what he preaches. He imparts his practical knowledge on a level even a luddite can understand, with the data to back it up.
He'll take you through step-by-step of how he gets wins for companies and influencers in the most cost-effective way. I've listened to his presentations countless times and always feel like I'm walking a way with gold.
Moreover, he's one of the few influencers I keep up with on social because he ALWAYS provides the most cutting-edge Facebook marketing content.
What Logan has achieved over the last 18 months has been incredible. The value he brings on a consistent basis has helped me deliver to a higher standard for my clients.
Logan is an amazing individual in addition to being a leader in his field. He is at the forefront of digital marketing services, harnessing the power of Facebook advertising for both businesses and individuals. If that is not enough, he is a marvel with personal branding and an all around genuinely great guy.
Logan possesses an exceptional mix of deep knowledge, astounding ability and humility - the consummate servant-leader!
He's on a meteoric rise and it doesn't look like he's slowing down any time soon.
If there's one person who you want working alongside you - it's Logan!
He'll take you through step-by-step of how he gets wins for companies and influencers in the most cost-effective way. I've listened to his presentations countless times and always feel like I'm walking a way with gold.
Moreover, he's one of the few influencers I keep up with on social because he ALWAYS provides the most cutting-edge Facebook marketing content.
The ability to stare into the abyss and not be afraid-- that's a rare quality that Logan has. I've been impressed with his ability to execute under tremendous pressure, while also coaching his team.
Logan possesses an exceptional mix of deep knowledge, astounding ability and humility - the consummate servant-leader!
He's on a meteoric rise and it doesn't look like he's slowing down any time soon.
If there's one person who you want working alongside you - it's Logan!
What Logan has achieved over the last 18 months has been incredible. The value he brings on a consistent basis has helped me deliver to a higher standard for my clients.
Logan is one of the most multi-talented people I've ever met: keynote speaker, Facebook ads genius, people developer, sushi aficionado, entrepreneur, guitar shredder, digital analytics expert, family man, personal branding exemplar, and cheerful giver.
Logan is an amazing individual in addition to being a leader in his field. He is at the forefront of digital marketing services, harnessing the power of Facebook advertising for both businesses and individuals. If that is not enough, he is a marvel with personal branding and an all around genuinely great guy.
