Amplifying Authority

Slide262

Amplifying Authority

  1. Notification of positive mention. (social listening, Email, in Person)
  2. Ask for lightweight permission to quote them. (while adding to content library)
  3. Add endorsement to company materials. (landing pages, brochures, articles)
  4. Client love. (say thank you in one of many ways)
  5. Create follow-on content. (quote card or queue up for listicle quoting them)
  6. Amplify endorsement. (dollar a day)
    Dollar