Mariia Volianyk: The 3×3 Video Grid for $63 a Week

Verification status: Verified from her own public LinkedIn post.

Mariia Volianyk, a communications lead in tech PR and B2B marketing, wrote up the Dollar a Day strategy on LinkedIn after learning it from me and HubSpot Academy. She described it better than most marketers do.

Her summary: run ads for different stages of the journey at the same time, without hitting brand-new people with a sales message first. Three videos for each stage of the buyer journey. Let the algorithm show frequent but lightweight touches, a dollar a day each. Pick the best creative without wearing out the audience. All of it for about $63 a week.

The math in her post

Nine videos at a dollar a day is $9 a day, or $63 a week. Three rows (WHY for awareness, HOW for engagement, WHAT for conversion) and three videos in each. That’s the 3×3 grid, Part 6 of the Dollar a Day master course. There’s also an older 3×3 grid strategy write-up.

Part of: Dollar a Day, the master course · All the stories · Next: EJ Saunders