Advanced: Snapchat Pixel Set-Up (Not part of the EXPRESS Package)
Snapchat Pixel Set-Up Checklist
- Log in to your Snapchat Ad account
- Click on the tool box in the top-left corner.
- Select Snap Pixel from the options.
- Hover over the pixel code and click to copy it.
- Navigate to Google Tag Manager and create a new tag.
- Select Custom HTML for the tag configuration.
- Paste the pixel code into the provided space.
- Select all pages for triggering.
- Save and Publish Container.
- Navigate back to your Snap Pixel page to verify that data is flowing.
- Click the Set up Pixel button in the upper-right corn