Snap ads are built upon the same principles of Facebook's ads system. If your Facebook ads are set up properly, you can follow the same 6-phase social amplification engine.
Custom audiences = people-based marketing = remarketing = sequences across channels = word of mouth at scale.
So custom audiences allow us to market cross-channel to amplify where fans are already engaging in the stadium, in the app, in our email sequences, on our website, via our Google channels, and anywhere we can place a tag.
We have grown these audiences and nurtured them through funnel stages of awareness > engagement > conversion.The ticketing and merchandise revenue we drive is a direct function of how well we have nurtured these engagement audiences-- for example, organic efforts during the pre-season and boosted posts that have already performed well organically.
Success with Snapchat ads is not based on how clever you are, how often you use Snapchat as a user yourself, or Snapchat specific wizardry. Rather, you are taking what's already working for your business and using Snapchat as an amplifyier for what's already working.
As long as your audiences are under 35, you are producing video that resonates with your users and have your campaings set up properly already on Facebook, then you will yeild similar if not better results on Snapchat because there's little competition on the platform right now.
I remember when Facebook ads launched ten years ago in 2007. We were buying traffic for 15 cents CPMs. (cost per thousand impressions) Today, we are paying close to $10 per thousand
It's the same situation with Snapchat.
You might be thinking, as a busy entrepreneur, consultant, or marketer that you don't understand Snapchat, don't spend much time on Snapchat, and are not sure if you can drive business results with Snapchat. However, we're approaching this not as a Snapchat user, but using Snapchat as a business tool. So as long as we can reach our audiences, primarily custom audiences, using content we know converts and predictability with Snapchat as we do with Facebook and Google.
The key is using this 6-phase system to reliably scale out your business results.
Because Snapchat is video messaging on mobile, you will need to use the 3x3 video framework to engage and convert customers.
In this course, we will walk you through step-by-step how to setup your Snap ads even if you haven't run ads before or are unfamiliar with digital marketing concepts.
Included in the course:
You could pay thousands for private consulting or waste hours reading random blogs about Snapchat ads and end up going in random circles, wasting time and wasting money.
Here are some snippets of the course so you can see for yourself (Insert)
But for $189 and a 6 hour investment, you could have an engine that runs by itself, building traffic and conversion for you, with little maintenance.
This course is taught by the ad experts at BlitzMetrics who work closely with Google, Facebook, and Snapchat in helping optimize their ad platforms and training materials.
We stand behind our training because it's what our internal team members used themselves to execute ad campaigns for clients.
And thus it comes with a 100% money-back guarentee. No questions asked.
Facebook ads increase the yield of our other marketing programs. Specifically, custom audiences yeild at least a 1,000% ROAS and were as high as 4,000% during the playoffs. That means getting back $40 in revenue for every $1 spent. Lookalikes on top of custom audiences throw fuel on the fire.
The future of social media marketing is bright with guys like Dennis...helping people and brands figure out how to optimize their strategies.