In digital marketing, there is no penalty for taking many shots on goal. We learn quickly and constantly iterate. We expect failure 90% of the time.
This guide will help you efficiently go through this testing cycle via a framework called MAA (Metrics > Analysis > Action) in conjunction with CID (Communicate > Iterate > Delegate).
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The guide is set up really well. High quality and easy to follow for anyone on the fence.
Nobody can touch your team when it comes to social.