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Why Most Small Businesses Fail on Facebook

Most small business owners are terrified to press the red button. Not because it’s going to initiate some catastrophic event…

Dennis Yu

Why You Are Calculating Your Conversion Incorrectly

Conversion is often thought about too simply. We go from an impression, to a click, and then a conversion. But…

Dennis Yu

OUCH: Be Careful When You Edit Audiences or This Will Happen!

I made a mistake... The good news is that you can benefit from my mistake by not doing what I…

Elliot Drake

The Art of Mentoring at Scale: Creating an Environment of Growth

Preach What You Have Practiced Imagine you’ve just turned 16 and are ready to get your license. You get your…

Dennis Yu

How to Tie Your KILLER Content with a KILLER Strategy to Give You the Best Results

Most marketers are still infatuated with the idea of the content calendar. They spend long, tedious hours researching, planning, and…

Audree Moua

Dennis Yu’s Advice for Digital Marketing Rookies

I am new to the digital marketing scene and know there are many hurdles to grasping the concepts, strategies, and…

Jimmy Groce

How to Become World-Class at Digital Marketing in 2 Years

To master a skill and become world-class, we all know it takes 10,000 hours, a rule popularized by Malcolm Gladwell.…

Kenny Hoang

Our leader was accused of exploiting third world labor — a view from one of the “exploited”

A few months ago, the social media community had been on fire about a comment made by Mark Williams, an…

mytch plete

The Real Story of the Latest Facebook Scandal and Zuckerberg’s Hearing

The media continues to contort this Cambridge Analytica-Facebook story. I was just on CNN International to shed some light on…

Dennis Yu

The Power of One Minute Videos

A few weeks ago, Dennis and Logan attended SHARE Algarve where they spoke about the importance of one minute videos…

Audree Moua