Content Chefs Think of social media as a vibrant food market where you’re the chef in a pop-up kitchen. This market is bustling with potential customers – your audience. Here, the ingredients are your raw content, and your recipes are your unique creative strategies. While the market brings in the crowd, the appeal of your culinary creations – your posts …
A Step-by-Step Guide To Starting a Successful Pressure Washing Business
Here is everything you need to know to set up a pressure washing business in your location.
How to Boost Your Speaking and Consulting Career Through Perceived Authority
I had the honor of being the keynote speaker at the Thrive Winter Workshop 2023, organized by the National Speakers Association (NSA), where I spoke and demonstrated how perceived authority could be built by leveraging the power of short-form videos. Importance of Perceived Authority Despite being almost 50, I have a best-selling book on social media, specifically TikTok, co-authored with …
Brandon Deboer: How This Influencer Scammed Thousands Using Google As Bait
After 9 months the only thing Dennis Yu received from Brandon Deboer was a lot of wasted time and ultimately getting blocked by the person who took his cash and ran.
Dollar a Day in Action: Reach Thousands of People for Just $1 a Day
If you’re struggling to get engagement on your social media ads, you’re not alone. It can be frustrating to see your content fall flat with your audience after you’ve invested considerable time and money into creating it.
But what if we told you that for just a dollar a day, you could reach thousands of people and get a high engagement rate on your ads? It’s true, and we’ve done it ourselves. This is Dollar a Day in Action.
How To Set up a Media Room and Create Press Releases in Cloud Signals
Cloud Signals (CS) is a powerful tool that allows businesses to distribute their content to a wider audience. With it, you can create and publish press releases, articles, and other types of content and distribute them through various channels to reach your target audience. One of the notable features of CS is that it allows you to set up a …
Unlocking the Power of TikTok: A Guide to Maximize Your Business Potential
TikTok has become one of the most popular social media platforms for both entertainment and marketing. With its massive audience, it’s a goldmine for businesses and marketers alike. The problem, however, is that not everyone knows how to utilize it. That’s where the book TikTok Advertising comes in. The book is a compilation of tips from the top people on …
TikTok for Real Business Owners
TikTok is ideally suited for performance advertisers, smaller businesses that don’t have million-dollar budgets, and people who measure their ROI. Here are a few tips on what you need to do to get TikTok Ads going and some insights into the mechanics of TikTok The TikTok Framework This strategically frames everything that we’re doing with TikTok ads. When you already …
TikTok Ads for Law Firms
I was with Jay Berkowitz, author of “The 10 Golden Rules of Online Marketing.” and we talked about TikTok for law firms and why it’s so important. TikTok has surpassed Google and Facebook to become the number-one site in the world. Check this book on TikTok Ads that I co-authored with Perry Marshall, who also authored the number one best-selling …
Are You Doing Email Targeting for the Audience?
I was talking to my friend Krystin Ruschman, the world’s leading expert on email deliverability. She runs emails to the inbox. She said many people send emails because they think they are obliged to do it, not because they know how it works! So the biggest tip is don’t go into the habit of sending emails to the entire list. …
Building Authority in Your Niche: The Power of Connections, Content and Interviews
We all are experts in our areas, and the best way to build authority, we think, is by going more on camera, sharing what we know, and sharing courses. But let me tell you a secret! You will get better reach if you make videos with people your target audience respects. Focus on providing value 1440 is the most important …
Run Ads on TikTok to Boost Your Profile
Everyone should set up a TikTok business center account to turn TikTok into a business, as you can boost your post. On Facebook, you have a profile, page, and business manager. The business manager is the same thing as the business center on TikTok; this is where you manage all your assets, accounts, different users, and all apps you have …